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Carl Kammerling celebrates range enhancements

Carl Kammerling celebrates range enhancements

Monday 13th November 2017

Encouraging sell-through for trade customers, Carl Kammerling International has revealed enhanced product packaging and in-store display solutions for the hugely popular C.K Ratchet Crimping Pliers range. 

Improved packaging now benefits from striking new imagery clearly matching the crimping plier to the different terminal type, allowing retailers and customers to better see the key features of products. 

One key development is the introduction of a convenient product highlighter, which has been designed to display a range of seven of the fastest selling products within the range. Always with flexibility in mind, the product mix can be amended to suit individual wholesaler’s preferences. And to allow for multiple display options the product highlighter features cut out slots that correspond to the spacing of both standard and mini slat wall, as well as pegboards.

To assist trade customers further, the Carl Kammerling sales team has undergone extensive technical product training to support retailers with any questions on this highly regarded range.

Graham Godfrey, brand manager at C.K tools, said: “The C.K Ratchet Crimping Plier range is regarded by trades professionals as one of the most durable plier options on the market, which is evident from the continued growth in sales of this range.

“Our enhanced packaging and convenient product highlighter have been enhanced to match the quality of the product itself and to encourage sell through for our trade customers.”

 For more information call Carl Kammerling International on 01758 704704. 

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