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New Backing Boards help C.K standout from the crowd

New Backing Boards help C.K standout from the crowd

Friday 25th May 2018

Carl Kammerling is celebrating success with the rapid progress its sales team has made by getting their new CK branded 1m backing boards out into the market, with over 400 electrical wholesale branches now featuring the stylish new backing boards since their launch just 3 months ago, they have already seen a real impact on the number of product ranges sold in alongside to complete the fixture.

Paul Fallon Marketing Manager commented “the backing boards were introduced to help category manage all the various product ranges we have as a business and to drive impulse sales from better product merchandising, we are delighted that the sales team have recognised their importance and worked with the customers to implement them so quickly.”

The 1m backing boards are available for any new or existing stockists and are easily attached to the slat walls, allowing the euro hooks to be maneouvred into any position through the laminated cards, ensuring minimum disruption, the opportunity to merchandise the fixture at the same time and include the all-important stock reorder cards to avoid empty hooks.     

For further details contact customer services or your local TSM.

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