Carl Kammerling supports customers with new website
March 2008"This user-friendly and informative website is yet another example of how Carl Kammerling is assisting stockists in maximising sales opportunities."
As part of its recently completed re-branding exercise, Carl Kammerling has undertaken an extensive upgrade of its website and given it a new address in line with its upgraded corporate image www.carlkammerling.com
The improved website, featuring the brand’s striking new corporate identity, is part of Carl Kammerling’s ongoing marketing communications program, offering continued support to its customers.
Designed to provide customers with fast and efficient access to information around-the-clock, the new look website is clearly mapped out with an easy to use navigation bar, directing customers to relevant information, including details of the company’s three leading brands – C.K tools, Kasp and Avit; company background; latest news; contact details and a dedicated dealer support area.
The dealer support section is an invaluable on-line tool, providing easy access to Customer Services and the UK sales force, as well as allowing visitors to retrieve information on becoming a stockist. Customers can also use this functional section to download merchandising support; place orders and track deliveries. In further support of its customers, the dealer support area also features Productwise - a free and simple on-line resource that takes customers through everything they need to know about Carl Kammerling International’s products and their benefits. This useful tool has been designed to help counter staff learn more about the ranges and sell the products more effectively.
Tom Meyerratken, Managing Director, Carl Kammerling International, commented: “Following the revitalisation of the brand, the website and all other marketing tools have fallen in line with our fresh new look. Our new website has been created specifically to meet the on-line needs of retailers and to keep customers up-to-date on corporate activity, product details and merchant support. The flexibility of the website also ensures that we can continuously develop the site in line with the needs of the industry.
"This user-friendly and informative website is yet another example of how Carl Kammerling is assisting stockists in maximising sales opportunities."
As well as focusing on developing products and supporting retailers with innovative marketing solutions, Carl Kammerling also offers excellent service. Customers currently enjoy same day dispatch, free delivery on orders over £75, 98% stock availability, extended trading hours, merchandising and sales support. The company has a dedicated customer service team to resolve any queries.